CONTINUEThis site uses cookies. By continuing to browse this site you are agreeing to our use of cookies. Find out more.
  1. Front Page
  2. News By Topic
  3. US Firm Sued For Using Pop Up Ads To Market Anti-Pop Up Software

US Firm Sued For Using Pop Up Ads To Market Anti-Pop Up Software

by Glen Shapiro, LawAndTax-News.com, New York

10 November 2003


The US Federal Trade Commission's Bureau of Consumer Protection announced last week that it has obtained a temporary restraining order against D-Squared Solutions over the firm's intrusive use of Windows technology to advertise its 'pop up' advert blocking software.

According to the FTC, D-Squared made use of the Windows Messenger function (unrelated to the instant messaging software of the same name), which was created to allow company network administrators to alert employees to possible internet connection problems, to display advertising message windows on the computer screens of internet users.

Director of the FTC's Bureau of Consumer Protection, Howard Beales observed last week that, given that the product being pushed by the firm is software designed to kill the very same types of adverts, D-Squared had taken internet advertising "beyond annoyance to a new level".

"This is nothing more than a high-tech version of a classic scam,” he explained, adding: "The defendants created the problem that they proposed to solve - for a fee. Their pop-up spam wasted computer users’ time and caused them needless frustration."


To see today's news, click here.

 















Tax-News Reviews

Cyprus Review

A review and forecast of Cyprus's international business, legal and investment climate.

Visit Cyprus Review »

Malta Review

A review and forecast of Malta's international business, legal and investment climate.

Visit Malta Review »

Jersey Review

A review and forecast of Jersey's international business, legal and investment climate.

Visit Jersey Review »

Budget Review

A review of the latest budget news and government financial statements from around the world.

Visit Budget Review »



Stay Updated

Please enter your email address to join the Tax-News.com mailing list. View previous newsletters.

By subscribing to our newsletter service, you agree to our Terms and Conditions and Privacy Policy.


To manage your mailing list preferences, please click here »