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Sky To Introduce Interactive Services In Ireland This Year

by Jason Gorringe, Tax-News.com, London

01 August 2002


Figures released by British Sky Broadcasting (BSkyB) on Wednesday showed that for the three months to the end of June the total number of digital subscribers in Ireland was up by 13,000 from the previous quarter to 245,000. This, the company said, meant it maintained growth rates of approximately 1,000 digital subscribers per week.

Sky is now planning for the introduction of interactive services in Ireland. Mark Deering, director of Sky Ireland, told ElectricNews.Net that interactive services will be available to Sky subscribers there in the last quarter of this year. These services will include e-mail, betting, games and SMS services and should provide Sky in Ireland with a source of strong revenue.

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