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Internet TV Showcases Vanuatu To Global Audience

by Mary Swire, Tax-News.com, Hong Kong

01 February 2007

Two expats living in Vanuatu have launched a pioneering new internet television station known as 'Vanuatu TV' dedicated to bringing the south Pacific country's customs, tourism and business to a global audience.

According to Grant Abbott, CEO of Vanuatu TV, “My brother Chris and I decided to create Vanuatu TV because after holidaying here in 2006 we could only find web sites on Vanuatu filled with pages and pages of words and pictures. Having spent over eight years developing TV programs for the net we decided to use our skills to showcase Vanuatu, the happiest place on earth and our home.”

“So now with a simple mouse click in www.vanuatu.tv you have all of Vanuatu at your fingertips. So if you want to know where to eat, stay, play, visit or invest in Vanuatu before you get here, Vanuatu TV has dedicated TV programs featuring Vanuatu tour activities, accommodation, restaurants, business and real estate, all produced by experienced TV professionals and with seasoned TV presenters.”

The Abbotts said that Vanuatu TV is especially a "win-win" for all those involved in the Vanuatu tourism industry as local tourism operators get to show off their businesses to the world in a new and pioneering format. “In our pre-launch, we were getting viewers from Russia, China, Hollywood, Paris, Australia, New Zealand and the Middle East," Grant Abbott noted.

He added that travel wholesalers also have a new support tool, over and above travel brochures to showcase their Vanuatu travel offerings.

“A picture may tell a thousand words but a TV program tells and sells the whole story," Abbott observed.

Vanuatu TV says that it plans to add more programs and refresh those currently on the site on a regular basis.

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