Fidelity Investments, the US-based fund management group, has launched its first online competition in the Middle East. It provides residents in the United Arab Emirates, Quatar and Bahrain with the opportunity to win one of three US$2,500 investment prizes of their choice in the Fidelity Funds SICAV range.
The month-long competition for Gulf investors, accessible in both English and Arabic, requires participants to correctly answer three multiple-choice questions by logging on to http://www.fidelitygcc.com, which links to the main Fidelity website and the first section of a planned Fidelity Arabic website.
Sian Parry, Executive Director of International Business Development at Fidelity Investments, commented: 'In view of our continued commitment to the region and strong belief in investor education, we are proud to launch our first online competition in the Middle East. We hope this will give potential investors a simple and interesting way to learn more about the benefits of investments in general and mutual funds in particular.'
She continued: 'Fidelity has always been committed to helping our intermediaries in the region develop their business by proving seminars and forums to educate them and their customers to understand better the benefits of investment in mutual funds. As the internet becomes part of daily life and we see increased usage in the Middle East, we are aiming to encourage all potential and existing investors to use our internet site as a source of education and information.'
The complete version of the Fidelity Investments Arabic website, to be launched later this year, will serve as a guide to the history and performance of Fidelity's products distributed in the Middle East. Fidelity offers Gulf investors the SICAV range of over 50 sub-funds through their network of alliance partners in the region. These consist of global, regional, sector and country specific equity funds, and a range of bond, cash and portfolio management products.
Parry stated: 'Our experience shows that many investors use product literature as a key source of information and the Arabic website will offer online viewing of all our Arabic brochures.'
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