According to a report from the official Chinese news agency, Xinhua, the Copyright Union of the Internet Society of China is seeking to increase online copyright protection by streamlining the notification and authentication process.
Speaking to Xinhua, the Union's Secretary General, Wang Bin explained that the new regulations affecting online copyright which came into force on July 1 lack information on how to notify the authorities of an infringement, and what evidence to provide.
In addition, internet service providers (ISPs) find it difficult to verify whether the disputed link or information is indeed infringing copyright.
"Since there is no single authentication organization, we have to spend a lot of time and energy checking whether the content is pirated or not and sometimes we cannot get the right answer," Liang Zhixiang, director of the Baidu.com legal department explained to the state news service.
Wang reportedly stated that in order to address the problems raised, the Copyright Union will create a database to list all authorized users of some important products such as frequently downloaded songs and movies.
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