The Australian patent office, IP Australia, has revealed that Sunday 2 July 2006 marked the 100th anniversary of the first federally registered trade mark.
Celebrations to mark this event began on Monday, and as part of the celebrations, Australians are being asked to vote for their favourite mark.
Members of the business and industry community nominated 40 of Australia’s most prominent trade marks for consideration as the most popular.
A panel of eminent Australians including advertising guru Siimon Reynolds, artist and entrepreneur, Ken Done, footballer, businessman and philanthropist, George Gregan, and businesswoman and fashion designer, Carla Zampatti, then vetted these 40 and chose their top 10.
The marks chosen were:
From this final list of 10 trade marks, all Australians can vote to nominate Australia’s favourite trade mark.
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