The Dutch State Secretary for the Interior and Kingdom Relations, Gijs de Vries, has announced that he will grant 16 million Netherlands Guilders (NGL) for marketing activities designed to boost tourism to the Netherlands Antilles. In anticipation of which all five islands in the group - Curaçao, Bonaire, St Maarten, St Eustatius and Saba - have developed tourism marketing plans.
The grant is to support the tourism industry in the Netherlands Antilles which has declined sharply since the terrorist attacks in the United States on 11 September. A Tourism Promotion Emergency Plan has been formulated in an attempt to limit the damage this downturn causes to the Antillean economy and the islands' marketing activities are aimed not only at the United States, but also at the Netherlands, other countries in Europe, and South America.
It is believed that Curaçao will receive NLG 8 million, and the Curaçao Tourism Development Board and the Curaçao Hotel and Tourism Association will jointly contribute NLG 1.3 million to the marketing plans. Bonaire will receive just over NLG 1.5 million, St Maarten will receive NLG 4.4 million, NLG 800,000 will go to St Eustatius and Saba will receive NLG 840,000.
.Tags: Curaçao
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