The Director General of the World Intellectual Property Organization (WIPO),
Dr Kamil Idris and the President of the Republic of Bulgaria, Georgi Parvanov,
met in in Sofia last week to discuss the dynamism of the creative industries
sector, and its potential to generate employment and promote trade and wealth
creation.
Discussions also underlined the strategic importance of intellectual property
in the development of both the creative industries sector and the national economy
in general.
During his visit, Dr Idris also met other high-ranking officials, including
Stefan Danaliov, Bulgaria’s Minister of Culture, Kostadin Manev, President
of the Patent Office of Bulgaria and Liubomir Kyuchukov, Deputy Minister of
Foreign Affairs, to review existing cooperation between the Organization and
Bulgaria.
In the talks with President Parvanov, Dr. Idris welcomed the expanding cooperation
between WIPO and Bulgaria, which has in recent years included activities to
promote the strategic use of IP for development, capacity building programs,
technical and legal assistance, and public outreach. They emphasized the need
to strengthen cooperation in raising public awareness of the critical importance
of intellectual property to development.
The Director General applauded Bulgaria’s efforts to use the intellectual
property system for wealth creation, and welcomed efforts by the Government
of Bulgaria to enhance the development of the country’s intellectual property
infrastructure, including, in particular, in the field of intellectual property
legislation. He further commended national efforts to strengthen enforcement
of intellectual property rights.
WIPO has pledged to further support research and capacity building programs
in the following areas: the fight against copyright piracy, the training of
creators in the management of their intellectual property assets, awareness-raising
activities for the judiciary, and educational programs for students.
In light of the wealth of Bulgaria’s cultural heritage, the Director
General also reaffirmed the Organization’s support for a project aimed
at protecting and promoting the cultural heritage of Bulgaria.
Dr Idris additionally presented the results of a comprehensive study on the
economic contribution of Bulgaria’s creative industries, which showed
the enormous potential of the sector as a driver of the country’s economy.
The WIPO study, initiated in July 2006 in cooperation with the Ministry of
Culture, showed that during the period 2003-2005, the creative sector exceeded
the national average rate of economic growth and grew by some 50%. In 2005,
Bulgaria’s creative industries accounted for 4.51% of the gross output
of the country and 3.42% of the gross value added.
In terms of employment, the study further illustrated that copyright industries
employed some 105,000 people, representing 4.3% of the total employment in the
country. Over a three-year period the employment growth rate in this sector
was more than triple the national average rising to 13.3% as compared to the
national average of 3.5%. This sector generates more jobs than hotels and restaurants
and agriculture sectors.
The leading copyright industries in Bulgaria are the publishing industry, software
and databases, radio and television, motion pictures and video, music, and visual
arts. While book publishing and software and databases are the two largest copyright-based
industries, the greatest growth is registered in production and distribution
of motion pictures and video – which has tripled in the past three years,
registering a growth rate of 166%.
The second most dynamic growth area is software and databases – which
registered 93% growth in that period, followed by architecture, which grew in
terms of value added by 81%, and in terms of employment by 16% in that same
period.