Irish Telco ESAT Unveils Good First Half, Slams Eircom
by Jason Gorringe, Tax-News.com, London
17 November 2003
Irish telecoms company Esat, a BT subsidiary, yesterday announced strong growth
in first half sales and profits, but said it was concerned over lack of progress
in opening up residential and SME markets to full competition.
Mr. Bill Murphy, chief executive officer, Esat BT said, "Our position
at half year is extremely positive, which is testament to the unrelenting focus
we've adopted in winning and retaining customers. However, we continue to face
significant obstacles in growing our residential and SME base, which ought to
form the backbone of our business. We are still without Wholesale Line Rental
18 months after ComReg's direction to Eircom to make this available - they have
singularly failed to deliver a fit-for-market product, which is an essential
component for us in delivering a single bill to customers. When you factor in
Eircom's anti-competitive behaviours that ComReg highlighted in a recent report
on CPS, it's plain to see the difficulties alternative operators have in developing
a sustainable business in this particular market."
According to a recent survey in Consumer Choice Magazine, Eircom is the second
most expensive operator out of sixteen operators reviewed for a basket of voice
calls. Despite this fact, Eircom retains a 90% market share, an issue over which
ComReg has also recently expressed concern.
Mr Murphy added, "The challenges in the broadband space are of equal concern.
Until we have a fair wholesale price from Eircom that does not force us into
a margin squeeze, the growth story for Ireland will remain as underwhelming
as the myriad of recent reports have highlighted. If we look across the water
to the UK, we see a vibrant, thriving broadband market with more than 150 service
providers competing aggressively against incumbent BT, who only hold 25% market
share - a healthy wholesale price is singularly stimulating this market, as
more and more entrants get on the broadband wagon. In Ireland, we effectively
have two operators, with Eircom holding a 75% market share. Why ? Because there's
no business case to be made given current wholesale prices. Minister Ahern and
his department have to be applauded for their foresight in driving Ireland's
broadband agenda. After all, broadband is a critical element of Ireland's competitive
genetics. However, if we are truly intent on climbing out of the morass we're
in, and we're as serious about broadband as so many say we need to be, then
it's imperative that Minister Ahern calls on ComReg to review eircom's wholesale
price as a matter of urgency".
On a more positive note, Esat BT has had a number of high-profile corporate
wins over the last six months, and Mr. Murphy is more optimistic about further
growth in this sector. He added, "We are finding the corporate base to
be extremely well disposed to us, particularly as we are the clear market leader
in providing European and Global connectivity solutions to multi-site corporates.
Our credentials in that respect are impeccable".
One of the largest and most important consumers in the ICT environment is the
government sector, estimated to be worth around € 475 million per annum.
This was a specific area targeted by Esat BT since Mr. Murphy's arrival in Ireland
18 months ago. Mr Murphy said, "I'm pleased to say that we are finally
making progress in this area, and we're now being given a chance to work on
a number of government projects. We need to see government itself commit to
a competitive market, which will in turn attract competition, delivering value
and choice for Irish consumers. I hope the government will continue to lead
by example by spreading their spend in a fashion that transparently underpins
their stated belief in competition itself."
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