Today marks a historic day for the Irish Stock Exchange (ISE)
as the Xetra electronic trading system installed by Deutsche Borse
goes live in the Irish market. A long-awaited event, seen as the
ISE at last entering the 21st century, the switch to electronic
trading will enable Irish stockbrokers to offer online Internet
trading facilities to customers; buy and sell orders will be executed
more quickly and general liquidity is expected to improve.
Expectations for
the Xetra trading system are high and it is widely anticipated
that share dealing in Ireland will become much more fluid and
rapid.
Linked to the Frankfurt
market, the new system will automatically match orders entered
by buyers and sellers. For retail investors its introduction should
result in a fall in the charges for buing and selling shares becase
competition between brokers is expected to increase and new service
providers are expected to enter the market.
Furthermore, some
of the larger Irish stockbrokers, including Davy and Goodbody,
are expected to become market makers in all leading Irish shares.
Indeed Davy Stockbrokers have announced that not only will they
cut their minimum charge to clients for buying and selling shares
from July, but will introduce a full Internet service at the end
of the year and review its existing commission charges. With electronic
trading not even up and running yet, trading in the ISE's shares
already looks appealing.
Potential customers
might find the prospect of lower charges an added factor in swinging
them towards Irish stocks. The introduction of the electronic
trading platform will allow brokers to bring in execution-only
online dealing services which means customers will have a choice
in how they deal with brokers. Because online dealing is a lower
cost service the charges will be lower than existing dealing charges.
Undoubtedly the prognosis
for the new electronic system is good. It is certain to attract
new investors, thereby increasing business volumes generally,
whilst some exisitng customers will no doubt be attracted to a
less costly exectuion-only type service rather than the traditional
and more expensive service.
ISE chief executive
Tom Healy has high hopes for electronic trading and has commended
Deutsche Borse, in setting up the system, calling the German group
"extraordinarily efficient and effective".
In fact, he expects
turnover in 2000 to be above last year's where 93 billion euros
was traded in equities and 111 billion euros in government bonds.
In enlisting Deutsche Borse to establish Ireland's system, Healy
has brought in a group about to effectively take over the running
of the London Stock Exchange's operations. Deutsche Borse is highly
regarded and it will probably take only a short while before the
results of introducing the Xetra sytem on the Irish market start
to kick in.