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HSBC Launches Global Expat Survey
by Phillip Morton, Investors Offshore.com

27 February 2008

HSBC Bank International has unveiled an ambitious project to conduct the largest ever survey of expats.

The project aims to give more than 2,000 expats across four continents the opportunity to have their say on what life is really like for people living and working away from home.

The survey will look at opportunities that come with starting a new life in a foreign country away from home, and the challenges and difficulties that they may face at home and at work.

The survey will also reveal how new technology helps expats start their new lives, and manage their professional and social affairs. It will additionally find out how expatriate children’s lives differ from the lives of the friends they leave behind.

Commenting on the new survey, Paul Say, Head of Marketing and Communications at HSBC Bank International, explained that:

“Living in foreign countries means expats often don't have the normal outlets to express their point of view about their unique lifestyle. This project aims to gather these viewpoints and capture them on an unprecedented scale."

"As well as giving voice to the expat population, the study will provide new insight on their needs which will help HSBC Bank International to improve its services and products for its customers.”

The survey can be accessed by clicking here.

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