Tax-News.Com Archive

Sponsored by: PEARSE TRUST
Independent advice on corporate and trust structures

ARCHIVE ROOT | TODAY'S NEWS | LOWTAX

Digicel Scoffs At C And W's Market Share Claims
by Amanda Banks, Tax-News.com, London

04 June 2007

Digicel, which claims to be the Caribbean's fastest-growing telecoms firm, has raised concerns over competitor Cable & Wireless's recent end of financial year results, and its claims with regard to C&W's market share in the region.

"We are very proud of taking and growing the market in the Caribbean and, as a result, cannot understand how the former monopolist in those markets has recently made claims of achieving the number one market position in Grenada and being only 1 percent behind us in St Vincent & the Grenadines," commented Colm Delves, Digicel Group CEO. "All of our own data and third-party research refutes this. I challenge C&W to substantiate these claims."

In Grenada, where Digicel launched in 2003, the company claims to have achieved a 21% market share lead over its main competitor and an equally impressive 26% lead over that same competitor in St Vincent & Grenadines, where the company also launched in 2003.

Digicel Group's subscriber growth over the 12 months to March 31, 2007 was 144%, and the company has 4.7 million customers across 22 markets. In the 12 month period to March 31st, 2007, Digicel delivered 50% growth in the 12 markets -- including Anguilla, Antigua & Barbuda, Barbados, the Cayman Islands, Dominica, Grenada, Jamaica, St Kitts and Nevis, St Lucia, St Vincent & the Grenadines, Turks & Caicos, as well as Trinidad & Tobago - in which it competes against its competitor Cable & Wireless.

Digicel said that it has 700,000 customers more than its main competitor, which has operated in the region for more than 100 years.

"Becoming the number one mobile community in the Caribbean after just six years of operation is not only an outstanding achievement by our people, but a significant milestone for Digicel," added Colm Delves. "Our presence into the Caribbean market has demonstrated that competition benefits everyone. Digicel thrives in a competitive mobile environment and remains committed to driving mobile growth in the Caribbean market. Our continued focus is to deliver our customers the very best value, best services and best choice compared with our competitors."

Digicel said that its market share figures are based on third party research from Prodatos, and independent third-party resources such as GSM Association Infocenter and The Mobile World, as well as Digicel's regular monitoring of its network activity.

.

 


IMPORTANT NOTICE: TAX-NEWS.COM has taken reasonable care in sourcing and presenting the information contained on this site, but accepts no responsibility for any financial or other loss or damage that may result from its use. In particular, users of the site are advised to take appropriate professional advice before committing themselves to involvement in offshore jurisdictions, offshore trusts or offshore investments. All materials on this site copyright TAX-NEWS.COM 1999 to 2007. Contact us for further information.