Caribbean's Digicel Posts Record Growth
by Leroy Baker, Lawandtax-News.com, New York
12 January 2007
Caribbean telecommunications operator Digicel Group announced this week that
it had achieved record growth in 2006, ending the year with a total investment
in the Caribbean region exceeding US $1.5 billion, operations in 22 markets
and more than 4.0 million customers.
"Digicel's progress in 2006 reinforced our position as the largest GSM
provider in the Caribbean region, with sustained growth in our existing markets
and unrivaled growth through our entrance into new markets, such as Haiti, Trinidad
& Tobago, Guyana and El Salvador," said Colm Delves, Digicel Group
CEO.
Digicel achieved a number of key milestones in 2006. including:
- New Mobile Markets: Since launching Haiti operations in May 2006, Digicel
rapidly gained market share reaching one million customers by year end. In
Haiti, a country with a population of 8.5 million and combined fixed and cellular
penetration of 5.7%, Digicel brought an unprecedented investment of US $260
million to the developing nation - the largest investment ever made in the
country by an international company. Digicel also launched new telecommunications
services in additional markets, including Trinidad & Tobago, Turks &
Caicos and Bonaire.
- Strategic Acquisitions: In October 2006, Digicel acquired El Salvador mobile
operator Digicel Holdings Limited, marking the company's first entry into
the burgeoning Central American mobile telecommunications market. In November
2006, Digicel acquired U Mobile in Guyana and has plans to re-brand-that business
later this year. In the first half of 2006, Digicel acquired Bouygues Telecom
Caraibe, which extended the company's mobile operations to Martinique, Guadeloupe
and French Guiana.
- Technical Innovation: Digicel continued to significantly expand its product
portfolio and customer offerings, introducing many first to market innovations
such as Credit Me/Credit U top up, Missed Call Alerts, CaribFlex (allowing
credit to be added to Digicel phones from the UK), Push-to-Talk, as well as
introducing new BlackBerry devices including the cutting-edge BlackBerry Connect.
The rollout of Digicel's WiMAX technology brought the service to new regions.
- Employees: In response to the company's rapid growth in the Caribbean,
Bermuda, and South and Central America, Digicel reached a 3,000 employee milestone
and introduced the one-of-its-kind company-wide employee share option program,
designed to reward each Digicel employee for their outstanding contributions
to the company's business success.
- Capital Markets and Bond Offering: Digicel closed a US $150 million bond
offering in August 2006 to fuel strategic growth opportunities in Haiti and
Trinidad & Tobago. Led by investment banks Citigroup and J.P. Morgan,
the bond financing represented strong investor confidence in the company's
continued expansion efforts in both countries.
"2006 had several major achievements and milestones for Digicel"
said Delves. "We look forward to 2007 and continuing our ambitious growth
in key target markets."
Digicel is incorporated in Bermuda and has operations in twenty two markets,
including Anguilla, Antigua & Barbuda, Aruba, Barbados, Bermuda, Bonaire,
Curaçao, The Cayman Islands, Dominica, El Salvador, French Guiana, Grenada,
Guadeloupe, Guyana, Haiti, Jamaica, Martinique, St. Kitts & Nevis, St. Lucia,
St. Vincent and the Grenadines, Trinidad & Tobago, Turks & Caicos and
El Salvador. Digicel also has a license in Guatemala and coverage in St. Martin
and St. Barths.
.
|
|